For ecommerce businesses, Google Shopping is the most powerful sales channel available. Unlike standard text ads, Shopping ads display a product image, price, and your store name right at the top of the search results, capturing the attention of users who are actively looking to buy. However, success in Google Shopping isn't just about bidding; it's about feed optimization. If your product feed is disorganized or lacks crucial data, Google won't show your products. Our Google Shopping services combine deep technical feed optimization with aggressive campaign management. We meticulously structure and enrich your Google Merchant Center feed—optimizing product titles, descriptions, and categories to match high-volume search queries. We then structure your campaigns using advanced segmentation (by profitability, top sellers, or product categories) and leverage Smart Bidding to maximize your Return on Ad Spend (ROAS).
Comprehensive solutions tailored to your specific needs.
Built with precision and scalability in mind.
Built with precision and scalability in mind.
Built with precision and scalability in mind.
Built with precision and scalability in mind.
Built with precision and scalability in mind.
Built with precision and scalability in mind.
Built with precision and scalability in mind.
Built with precision and scalability in mind.
From concept to launch, we follow a proven methodology.
We audit your existing Google Merchant Center, fix any disapproval errors, and ensure a seamless connection between your ecommerce platform (e.g., Shopify, WooCommerce) and Google.
This is the most critical step. We rewrite product titles to include high-volume keywords, optimize descriptions, and ensure all GTINs, MPNs, and Google Product Categories are accurate.
We don't just dump all products into one campaign. We segment products using Custom Labels based on margins, seasonality, or 'bestseller' status to control bids precisely.
Depending on your data volume, we implement either manual CPC with enhanced bidding or Google's Smart Bidding algorithms (Target ROAS) to maximize profitability.
We integrate your optimized feed into Performance Max campaigns, allowing your products to appear across the entire Google network (YouTube, Display, Gmail, Maps) automatically.
We continuously monitor search term reports, adjust bids, add negative keywords (for Standard Shopping), and update feed rules to adapt to inventory changes and competitor pricing.
Our specialists bring years of hands-on experience to every project, ensuring high-quality delivery.
We respect your timeline. Every milestone is tracked and met through agile project management.
You are always in the loop. Regular updates and open channels keep collaboration seamless.
We build for growth. Our architectures handle increasing load without costly rewrites.
Your goals drive every decision. We prioritise value delivery over technical complexity.
Our engagement does not end at launch. We provide ongoing maintenance and performance monitoring.
Trusted by leading companies worldwide
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